We are committed to raising the profile of Health & Wellness Influencers worldwide and supporting the professional development and credibility of bloggers and influencers. We are working to promote and expand the opportunities available to bloggers.
Credible information has the power to influence consumers decision-making process and drive positive uptake when it comes to choosing a wellness product or service to opt into.
We protect the public by regulating bloggers and influencers creating wellness content. To do this we: